Can You Buy a Good Architect? It’s More Than Just a Salary

In the previous post, we explored the idea of increasing the number of architects to improve architectural outcomes. The data suggests that this approach is often counterproductive.

Many might then assume that simply throwing more money at the problem is the solution. However, our research indicates that financial incentives, while important, are not the primary motivators for top architects.

(c) 2024 Henley Business School Analysis

What Architects Really Want:

  • Challenging Projects: Architects seek to push boundaries and create innovative solutions. Boring tasks are a turn-off.
  • Recognition: Positive feedback and appreciation are essential for motivating architects.
  • Way of working: Architects value the ability to work in a good team setting and have the power to drive decisions.

Surprisingly, traditional HR metrics like career path and work-life balance rank lower in importance for architects.

Key Takeaways:

  • Invest in Your Architects: Focus on providing challenging projects, recognizing their contributions, and empowering them with autonomy.
  • Educate the Organization: Ensure that everyone understands the value of architecture and its role in driving business success.
  • Involve Architects Early: Bring architects into discussions early in the project lifecycle to influence decisions and avoid costly mistakes.

By prioritizing these factors, organizations can attract and retain top architectural talent, leading to better outcomes and greater business value.

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